ZEIST, the Netherlands - Bicycle rental systems and subscription-based models, like Swapfiets, represent a cycling mobility trend that opened the market for more existing and new cyclists. Until recently, only the number of bicycles out in the streets and the number of users were available. For the first time, the social and economic impact of the trend has also been quantified in two separate market studies by the consultancy Ernst & Young (EY) and the German industry organisation Zukunft Fahrrad.

UTRECHT, the Netherlands - Cargobikes play a key role in the urban transition to more sustainable mobility. The cargobike is even specifically mentioned in the European Declaration on Cycling when it comes to urban transport of goods, in particular parcel deliveries and shopping. Taking that into consideration, it is remarkable that the International Cargo Bike Festival, on a 2,400 square meter show floor, is the only dedicated trade show organised in Europe.

UTRECHT, the Netherlands - Cargo bikes are still regarded as pivotal in the transformation of urban logistics. Unlike the bicycle and e-bike industries, the cargo bike market is primarily business-to-business and new concepts are often developed in collaboration with B2B partners. While cargo bikes are displayed at the fringes of bicycle or logistics trade shows, the market remains highly promising.

GIRONA, Spain - The Spanish bicycle industry is facing 2025 with moderate optimism. 38.9% of companies have reported increased turnover in the first half of the year, while only 25.9% reported declines, according to the results of AMBE's second bicycle sector barometer, presented at Sea Otter Europe. Additionally, a new €20 million government subsidy has been secured to boost e-bike sales in the country.

Shimano Europe has announced the relaunch of its State of the Nation report; a comprehensive study designed to inform, inspire, and highlight the company's advocacy projects across Europe.

TAICHUNG, Taiwan - The 2025 Taichung Bike Week did not bring the hoped-for signals of market improvement. Overnight rooms in the organising hotels were still available shortly before the event started, and exhibitors were looking at empty agendas on the opening day. There is a growing awareness among insiders that the industry needs structural changes, and fears that current market uncertainty will soon reach a boiling point.