CEO Tjeerd Jegen: “It feels a natural moment to transition the leadership of the company.” – Photo Accell Group

Accell Group CEO steps down in favour of chief operating officer

HEERENVEEN, the Netherlands - Accell Group's chief operating officer (COO) Jonas Nilsson, will become CEO of the group, succeeding Tjeerd Jegen, who is stepping down and will transition to chair of the group's supervisory board. The CEO transition will take place over the coming months, up until 1 April, 2025, with the Chair transition taking place later this year, to allow for a cool-off period in line with good governance practices.

Supply chain professionals in China expect container prices to rise in January 2025. – Photo Shutterstock

Container prices to impact bicycle industry trade in 2025?

HAMBURG, Germany - 82% of supply chain professionals in China expect container prices to rise in January 2025, according to a survey by Container xChange. The survey also highlighted that supply chain participants are preparing for three key disruptions this year; tariffs, geopolitical risks, and structural overcapacity. These disruptions are expected to keep demand and supply dynamics volatile well into 2025 with a potential impact on the bicycle industry.

The boss of Brompton Bicycle has predicted that 2025 will be another year of turmoil for the bike industry after profits at the British folding bicycle maker dived by more than 99% amid a wave of discounting by rivals. – Photo Brompton

Brompton hit by industry-wide challenges as profits drop 99%

LONDON, UK - When looking for an indication of how dire the current market situation is in the bike industry, look no further than the recent financial results of folding bike manufacturer, Brompton. The renowned British manufacturer has reported a dramatic decline in profits, plummeting from £10.7 million (€ 12.9 million) to just £4,602 (€ 5,543) for the fiscal year ending March 2024.

For the sharing operators the new highway code might make it very difficult to operate e-scooter sharing systems efficiently. – Photo Dott

Italy restricts the usage of e-scooters

ROME. Italy - The micro mobility market in Italy will have to adjust to a series of restrictions as part of the mandatory new highway code. These include the usage of a helmet, but also a mandatory license plate and insurance. These restraints are a new setback for this highly popular micro mobility product, although Italy is certainly not the first country in Europe which restricts the use of e-scooters.

From left to right: Andreas Bang, CEO of Cykelgear, Micheal Givskov, founder of Cykelpartner and Søren Rousing Djernæs-Andersen, CFO of Cykelgear. – Photo Cykelgear

Cykelgear expands Danish presence with Cykelpartner takeover

TERNDRUP, Denmark - As part of its continued growth investments, Danish online bike retailer Cykelgear, has merged with fellow Danish e-commerce business, Cykelpartner. Although the agreement unites the two online platforms under the same corporate group, both will continue to operate as independent brands in Denmark. The financial details of the deal have not been disclosed.

The Bigolin Family, from left to right: Roberta Boratto, Giuseppe Bigolin, and Riccardo Bigolin. – Photo Selle Italia

Selle Italia expands business with take-over of Vittoria cycling shoes

ASOLO, Italy - Selle Italia has acquired Vittoria cycling shoes, which has been developing and manufacturing cycling shoes in Italy for almost fifty years, for an undisclosed amount. Giuseppe Bigolin, President of Selle Italia, "As we did in 2016 with Selle San Marco, we are gearing up to expand our range with a company that has always believed in technological development, in style and in the Made in Italy brand. Just like us."

Despite positive indicators in 2023, 2024 proved to be a year of more downhills as opposed to the much-needed stabilisation in the market. Will growth come again in 2025?, 2026?, 20...? -  Photo Shutterstock

2024: A year of false hope in the bicycle industry

ZEIST, The Netherlands - In late 2023, after a difficult year, industry insiders were looking hopefully towards the new year. However, predictions of inventory level recovery and stability in the market were pushed back at every contact moment during 2024; from Taipei Cycle at the beginning of the year, to Taichung Bike Week at the end. This 'hope' was abandoned in the second half of the year as insolvencies and closures began to dominate the headlines. As hopes now push forward to those that have 'survived to 2025', here, a perhaps unwelcome look back at 2024.

Since assuming the role of Chairperson in 2017, Bonnie Tu has driven the group's digital transformation and strategically established manufacturing facilities in Hungary and Vietnam. - Photo Giant

Giant Group appoints new management team as Bonnie Tu retires

TAICHUNG, Taiwan - Giant Group will start 2025 with a new executive leadership team following the announcement that long-standing chairperson Bonnie Tu will officially retire. The Group's board of directors has approved the appointment of current CEO Young Liu as the new Chairman. The current chief branding officer Phoebe Liu has been promoted to CEO. These changes will take effect January 1, 2025.

Amslod benefitted from the growth in e-bike sales in the past decade but eventually didn’t make it. – Photo Amslod

Amslod files for bankruptcy after chapter 11 status

MEPPEL, The Netherlands - The full extent of the problems in the Dutch e-bike market are becoming increasingly clear with the next insolvency of pure player Amslod founded in 2015. Like Stella E-bike, Amslod started as an online retailer which later opened shops to provide better service, but never became as successful as Stella E-bikes.

From the start of next year, Georg Honkomp will hand over his position as chairman of the board. – Photo ZEG

Georg Honkomp steps down as chairman of the board at ZEG

COLOGNE, Germany - From the start of next year, Georg Honkomp will hand over his position as chairman of the board of Europe's biggest dealer cooperative, German ZEG, to his successor Fred Schierenbeck.

In a cost-cutting exercise, Accell Group started 2024 with the announcement that it was merging its two facilities in Heerenveen, The Netherlands and relocating some of the current production to Accell's other European manufacturing facilities. – Photo Tweewieler

Accell Group files 2023 accounts with 10% revenue drop but 'recovery...

HEERENVEEN, The Netherlands - As the market continues to be challenging, liquidity will remain a key focus of the Accell Group, according to a business update of the company published yesterday. With accounts for 2023 finalised with a 10% revenue drop, "recovery is well on track across the business," states CEO Tjeerd Jegen.

How can the Taiwanese industry sustain the financial losses it has accrued in 2024? - Photo Bike Europe

Taiwan on course for €500 mln e-bike export value loss

TAIPEI, Taiwan - The fact that the Taiwanese supply chain has struggled during 2024 is fully evident in the latest custom statistics. In Q3, the island nation exported around 75,000 e-bike units, a 44% drop compared to 2023. E-bike exports to the EU specifically dropped 55% to a mere 34,000 units between July and September. Most significantly, the country is on course to see its export value drop half a billion euros this year in total.

Happy Holidays from the Bike Europe Team

Happy Holidays from the Bike Europe Team

ZEIST, the Netherlands - As the year draws to a close the Bike Europe team would like to thank you for your continued support throughout this challenging year.

Giant Group’s ESG efforts throughout 2024 have been rewarded with the DJSI listing and a manufacturing award from the Ministry of Economic Affairs. – Photo Giant Group

Giant Group setting ESG standards with DJSI index listing

TAICHUNG, Taiwan - In recognition of its ESG activities, Giant Group has joined the Dow Jones Sustainability Indices (DJSI) Emerging Markets Index, making it the first company in the bicycle industry to have this distinction.

Rocky Mountain Bicycles expects to continue its operations in full during its self-initiated restructuring process. – Photo Rocky Mountain Bicycles

Rocky Mountain Bicycles the latest brand to apply for Chapter 11...

QUEBEC, Canada - Long standing bicycle manufacturer Rocky Mountain Bicycles has filed for Chapter 11 status to restructure the company. The company will continue its operations in full during its self-initiated restructuring process under the Companies' Creditors Arrangement Act (CCAA), reports the Canadian new service Cision's Newswire.

At home in Wels, Austria: the two-wheeler giant Pierer Mobility AG. – Photo Pierer Mobility AG

Troubled Pierer Mobility hires investment bank to oversee...

WELS, Austria - After motorcycle company KTM AG had to file an application for restructuring proceedings with self-administration at the end of November, its parent company Pierer Mobility AG commissioned Citigroup Global Markets Europe AG on 17 December to reorganise the ownership structure.

Ernst Brust specifically mentioned the e-bikes of the Chinese brand Fiido. Their design easily allows to change the motor support limit from 25 km/h to 50 km/h. – Photo Fiido

Will the e-bike become a victim of its own success?

AMSTERDAM, the Netherlands - The import statistics of the European Union clearly indicate that China regained its leading position as e-bike supplier for Europe's market. At the same time, the market is drowned with cheap and non-compliant China made e-bikes whose sellers shamelessly advertise the presence of a throttle and how to circumvent the maximum support of 25 km/h. How should the industry respond to these market developments?

The reorganisation of the Pon owned GT Bicycles resulted in much speculation regarding the future of the US brand. – Photo GT Bicycles

Pon reorganises GT Bicycles: 'Laying a solid foundation for GT's next...

ALISO VIEJO, USA - The reorganisation of the Pon owned brand GT Bicycles has resulted in much speculation regarding the future of the brand. Some even assumed that GT Bicycles would shut down once all inventory is sold. According to a Pon spokesperson, the decision to restructure this subsidiary was taken, "to lay a solid foundation for its next chapter."