HEERENVEEN, Netherlands - Accell Group has officially announced Jonas Nilsson as its new Chief Executive Officer (CEO). Formerly the Chief Operating Officer for the European manufacturer, Nilsson has been making the shift into the role since January, after Tjeerd Jegen announced he would step down and join the Supervisory Board as Chair.

TAIPEI, Taiwan - Industry leaders dare to speak out on future developments more openly now the main hurdle of the inventory crisis has been overcome. Giant Group CEO Young Liu spoke directly to Bike Europe about his plans for production in Europe and his focal points for his first year in this position.

Tektro offers OEM manufacturers a portfolio of innovative braking systems that meet the requirements of models ranging from entry-level to high-performance. The structured product line allows for targeted selection of suitable solutions for different mountain bike categories and applications. The latest innovation in the range is the top model EVO Pro, which opens up new possibilities for individual brake customization thanks to an innovative pressure point adjustment (PAD — Pad Activation Dial).

MILAN, Italy - After two years of double-digit declines, the Italian bicycle market seems to have stabilised. In 2024, over 1.3 million units were sold, marking a modest -0.7% decrease compared to the previous years. This positive signal comes from Italy's trade association, Confindustria ANCMA, which recently unveiled its market figures.

SEG Automotive, a leader in the automotive industry, supplies e-machines that power over 300 million vehicles globally. Building on its successful entry into the e-bike sector, the German company has partnered with the dynamic start-up Octagon to develop innovative system solutions. The first product of this collaboration is the evolution of the Kreutzer motor, a mid-engine system with automatic shifting that blends comfort and performance, designed for premium and performance-oriented e-bikes.

BARCELONA, Spain - "At Eurobike 2025 our Avinox system will be shown on a few select boutique brands," DJI Product Experience Director Ferdinand Wolf told Bike Europe this February. Among them are the Mith of the Spanish Unno Bikes an two models of Megano.

BERLIN, Germany - Several EU ministries already announced before the 2024 European elections, that regulations on vehicles would be revised, which also lead to changes in the existing e-bike regulations. It instantly raised concerns within the industry whether e-bikes will continue to be classified as bicycles. If not, the industry fears type approval and other restrictive regulations to be implemented for what is currently considered e-bikes.

TALLINN, Estonia - Estonian e-bike manufacturer Ampler has unveiled its newest bike models with a cutting-edge new feature: direct USB-C charging. The Nova and the Nova Pro e-bikes were created "with urban families and modern commuters in mind," and tout a fully embedded USB-C battery in the bike frame.

MADRID, Spain - The Spanish bicycle industry closed 2024 with a decrease in turnover for the third consecutive year. In line with neighbouring markets, the turnover in the Spanish cycling sector remains above pre-pandemic levels but contracted by 6.5% in 2024, to €2.3 billion including parts and accessories. Revenue from e-bike and bicycle sales make up 56% of this total value at €1.3 billion in 2024.

HARTMANNSDORF, Germany - German bicycle manufacturer Diamant Fahrradwerke GmbH has concentrated on the German-speaking country market since its takeover by Trek Bicycle Corporation (aka Trek Group) in 2002. This year, celebrating its 140th anniversary, the East-German brand is also burgeoning in Benelux, the United Kingdom, Ireland and Poland.

As the dust settles after December 13, 2024 - of course you all know by now that's the date when the General Product Safety Regulation (GPSR) came into effect - numerous ambiguities remain. Flaws, gaps, and even loopholes are crying out for more clarity. At the time of writing this blog, we are still awaiting the European Commission's guidance document, which is expected to provide some of this much-needed clarity.

STUTTGART, Germany - SEG Automotive Germany GmbH has just announced their latest innovation, an e-bike drivetrain solution with automatic shifting in a compact design they've coined 'Kreutzer Hypershift by SEG Automotive'. In cooperation with start-up partner Octagon, the new motor builds on SEG Automotive's expertise from over 100 years of manufacturing e-machines and benefits from Octagon's agile development and integration capabilities.

AARAU, Switzerland - In 2024, the bicycle industry in Switzerland was in a far deeper trough than in Germany or The Netherlands. Total sales fell by 54,000 units - a drop of 14%. It is worth noting that sales of e-bikes are still in the shadows of regular bicycles as market share remains locked in at around 45% for the past three years.

AMSTERDAM, the Netherlands - Pon Holdings has made significant strides in 2024 towards enhancing its focus on mobility through strategic investments and divestments. Despite market uncertainties, Pon Holdings recorded stable revenues of €9.9 billion, matching the prior year's results normalised for divestments.

WASHINGTON DC, United States - Newly announced reciprocal tariffs by the Trump administration in the US has brought a renewed level of uncertainty to the bicycle industry supply chain. The proposed tariffs mean all bicycles entering the country will face some level of tariffs unless the frame itself has been manufactured in the US. The expected result is rising costs for importers on which the market relies and a stagnating retail market as US consumers face higher prices for a new bike.