“We have experienced a sharp increase in our customised battery solutions,” says CEO Jesper Lundqvist. - Photo Viridus Manufacturing

Promovec obtains full ownership of battery manufacturer Viridus

ARHUS, Denmark - Promovec Group A/S, supplier of e-bikes and drive systems, has acquired the remaining 25% of battery manufacturer Viridus Manufacturing A/S. This acquisition marks the end of the joint venture partnership with Chinese company Greenway.

From left to right: Andreas Bang, CEO of Cykelgear, Micheal Givskov, founder of Cykelpartner and Søren Rousing Djernæs-Andersen, CFO of Cykelgear. – Photo Cykelgear

Cykelgear expands Danish presence with Cykelpartner takeover

TERNDRUP, Denmark - As part of its continued growth investments, Danish online bike retailer Cykelgear, has merged with fellow Danish e-commerce business, Cykelpartner. Although the agreement unites the two online platforms under the same corporate group, both will continue to operate as independent brands in Denmark. The financial details of the deal have not been disclosed.

The Danish market with benefit from Merida Benelux’s logistics and warehousing service, a customer service but also an experience center. – Photo Merida Benelux

Merida Benelux takes over distribution in Denmark

APELDOORN, the Netherlands - To step up Merida's presence, the Benelux distributor of the Taiwanese manufacturer has expanded into Denmark as the official importer for this country. This strategic move strengthens Merida's foothold in the Scandinavian region, furthering the brand's commitment to delivering high-quality bikes and cycling gear to a wider audience.

The volume of the dealer intake in Denmark fell to the lowest level in a long time in 2023. – Photo Bike Europe

Is Denmark's dramatic bicycle market situation a forecast for other...

COPENHAGEN, Denmark - The Danish bicycle market has always been on its own sales path compared to other European countries. However, the 2023 figures of the dealer intake released by the Danish bicycle dealers and industry organisation 'Danske Cykelhandlere' from January-November could be an indication of what we can expect when other European countries publish their sales reports.

Building on the success of previous editions, Copenhagen Bike Show has developed a new strategy to increase the B2B engagement. – Photo Bike Europe

Copenhagen Bike Show enhances B2B focus for 2024 edition

COPENHAGEN, Denmark - The annual bike show for the Nordic market which takes place in Copenhagen is going to increase the emphasis on more B2B engagement. The organiser has introduced a series of services to trade visitors expanding on the success of 2023, where the Copenhagen Bike Show attracted over 10,000 visitors.

The study systematically recorded the rules for speed pedelecs in Germany, Belgium, Denmark, the Netherlands and Switzerland and gives a clear overview. – Photo ZIV

German industry association ZIV launches European speed pedelec study

BERLIN, Germany - Europe-wide regulations and experiences for speed pedelecs vary per country. The Dutch mobility consultancy Mobycon and German industry association ZIV have now made a first comparative study on this market in in Germany, Belgium, Denmark, the Netherlands and Switzerland.