PLOCHINGEN, Germany - Demand for bicycle and team sports products within the extensive product portfolio of Decathlon has been very strong in Germany last year, reports the sporting goods retail giant. Decathlon expanded their market share in the otherwise weak German bicycle market in 2024 and reported a sales increase of 8% in the category bicycles. However, exact sales figures have not been disclosed.

FRANKFURT, Germany - From 24 June to 28 June 2026, attendees from around the globe will pour into Messe Frankfurt's exhibition grounds for the world's largest bike and ecomobility trade show: Eurobike. The event organiser, fairnamic GmbH, announced the dates in late March to allow for early planning and reliability.

BERLIN, Germany - Yamaha Motor has signed an agreement with German automotive parts manufacturer, Brose to acquire its bicycle drive unit (eKit) business subsidiary. This strategic step includes establishing a new company, Yamaha Motor eBike Systems GmbH to expand the business in Europe. The formalisation of the operation is scheduled to be completed by June 2025, subject to approval by the antitrust authorities.

DÜSSELDORF, Germany - Following European success in Paris, Mechelen and Berlin, French e-bike refurbishment specialist Upway has opened its second UpCenter in Germany. The location in Düsseldorf, strategically chosen for its gateway to western Europe, will facilitate furthering Upway's international growth. The company also counts two locations in the US in its growing portfolio.

For nearly four decades, Tektro has been known for its high-quality braking systems. Now, with the fully automatic E.A.S.I. A12 shifting system, TRP introduces an innovation set to make a mark on the shifting market. OEMs looking for future-proof, fully integrated systems now have the opportunity to equip their e-bikes with an automatic shifting system that combines riding comfort and durability.

The Eurobike show will bring together key players from the bicycle and ecomobility sectors in 2025. With over 200 start-ups, expanded testing opportunities, and new interactive formats, the event offers a chance to explore the latest solutions, foster partnerships, and stay informed on industry trends. The 33rd edition of Eurobike will take place at Messe Frankfurt from June 25-29, 2025.