German bicycle brand Ghost will not be discontinued. Bike Tree GmbH, the company set up to acquire insolvent Winora-Staiger, has also taken over the Ghost brand and all related intellectual property rights from insolvent Accell Germany subsidiary Ghost Bikes GmbH.
Swiss bicycle industry specialist Netcycle AG says its joint takeover bid for Ghost Bikes and E. Wiener Bike Parts, both subsidiaries of the insolvent Accell Group, has been rejected. Ghost will cease operations, terminate all employment contracts and sell its remaining stock en bloc,
German brake specialist Magura has introduced the Gustav Ultra, a brake lever blade with separate adjustments for reach, lever ratio and bite point. It fits existing Gustav Pro and Gustav Elite brakes and launches in Europe as a limited set priced at EUR 169.90 including VAT.
German parts wholesaler Engelbert Wiener Bike Parts GmbH (WBP) continues operations and is looking for an investor after its insolvency proceedings in self-administration opened on 1 November 2026. Of the three German Accell subsidiaries, WBP is the only one without a buyer or a closure decision.
Ghost-Bikes, the insolvent German mountain bike subsidiary of Accell Group, will cease operations after no buyer was found. Its 53 employees in Waldsassen will lose their jobs.
Singapore-based Dutech Holdings has acquired Winora Staiger GmbH, the German company behind the Winora and Haibike brands, from insolvent Accell Germany. Its newly formed subsidiary Bike Tree GmbH continues the business in Sennfeld with 87 of the 187 employees.
